In the week leading up to St. Patrick’s Day, luck was the last thing the Irish government was relying on to help its financial technology companies gain an audience in Atlanta, the electronic payments hub of the U.S.
Enterprise Ireland, a government agency that supports Irish firms going abroad, led a group of seven Ireland-based innovators to Atlanta to help them navigate the community of investors, customers, partners and government officials as they aimed to deepen inroads into the U.S. market.
Most of them already have some sales or presence in the U.S., with some, like Fineos and WorldNet Payments, already boasting offices in a city that now has dubbed itself “Transaction Alley.” Some, like Corlytics, have their executives living here, even without a physical office.
Ireland may be a hotbed of digital innovation, but it’s also a small market of just 5 million people. Irish firms do have access to the 500-million strong European Union, but in the heavily regulated financial sector, English-speaking nations are the natural next frontier. Brexit has shaken up that equation and helped the U.S. move up the priority list.