DURHAM – Zogo, a fintech startup focusing on improving teens’ financial literacy, has landed 11 financial institutions as partners to distribute their app.
Zogo founder and CEO Bolun Li and lead software developer Simran Singh are driving the company.
Using cutting-edge behavioral economic research and artificial intelligence, the app allows parents to automate allowance, set up tasks to reward teens and give money to teenagers in the form of a regularly scheduled paycheck.
Another perk: parents and teens don’t need to order a separate debit card from Zogo. Instead, they can simply link any of their existing debit cards to the app.
“Each Zogo partner will receive an institution-specific access code to the app that can be distributed to their customers creating a unique experience. By entering the code during onboarding, the Zogo app becomes branded with the partner’s logo,” Zogo announced Wednesday.